Do you find yourself doing several digital marketing tasks as the CEO of your business? If so, this blog can help you determine whether you need to hire assistance. Check out the four digital marketing tasks you should offload to save money!
Social Media Management
A social media manager is in charge of creating content, scheduling it, and engaging with followers. When you hire a social media manager, you lighten your load! They know the latest trends and create content that converts followers into paying customers.
How are you currently marketing your product/service? Chances are you’re using some form of digital advertising. The three main types of digital advertising are pay-per-click ads, digital ads, and social ads. Digital ad specialists specifically focus on running ads for businesses. They not only manage the creation of the ads, but they also keep track of follower engagement. Ad managers regularly conduct A/B testing, a user experience research method, to understand what ads their customers prefer.
Email marketing is booming! According to Statista, in 2019 alone, 293.6 billion emails were sent and received each day. With a tidal wave of email going out daily, I think it is safe to say you want your business to stand out. Use an attention-grabbing email header and content to make your products/services stand out. Try including high-quality images or creating educational content, such as blogs!
Many website builders market the idea of getting a website up and running in minutes, but that’s not the case for businesses offering more than one product/service. Hiring a web design specialist to build your initial website can be a huge weight lifted off your shoulders. DreamHost reported the usual timeline from start to launch of a new website is about 12-14 weeks! Save yourself the headache and offload a new website design to a professional.
Nowadays, virtual assistants and digital marketing specialists have the talent to do the type of work you need to complete in half the time. Our team at Raso Solutions can help you find talent that will take a load of digital marketing tasks off your shoulders and make you wonder why you didn’t start sooner. Click here to request a quote from a Raso Solutions team member!