Are you planning a bumper day of sales this Cyber Monday? You need to make sure your website can handle that rise in traffic. If you’re a small business owner or are head of IT for an online sales site, our team of remote workers can help you get set up and ready for that all-important 24 hours. That’s not all. We also have specialists in logistics and administration to help you get back on track and organized ahead of the festive period. Here’s our guide to Cyber Monday:

What is Cyber Monday?

Cyber Monday has become the online equivalent to Black Friday and offers a way for smaller retail websites to compete with larger chains. Also known as Blue Monday, it’s the first Monday after Thanksgiving and it’s one of the year’s biggest shopping days. 

It’s the perfect day to target if you’re a small business owner. According to Adobe Analytics, the US in 2019, spent a record $9.4 billion on items, with $3.1 billion of that total coming from purchases made on mobile phones. Given the COVID pandemic, this year Cyber Monday could outdo Black Friday. 

It is imperative that your online website is welcoming and user-friendly. Will it be able to handle a sudden spike in traffic? Is it clear and engaging, converting visitors into customers? And what about the products you’re hoping to sell? Do you have enough staff and money left in your annual budget to organize your business’ logistics and admin ahead of the all-important day?

When is Cyber Monday?

This year’s Cyber Monday date is November 30th. With a day until December, Christmas fever will already be spreading through your customer’s neighborhoods.

You don’t want to miss this hectic day of sales and profit where customers are eager to buy as much as they can so they can complete their Christmas shopping as early as possible. If you’re a small business owner or if you’re in IT and are offering your services for Cyber Monday, we can provide technology employees to complete specialist tasks that need your attention.

At Raso Solutions, our elastic sourcing model increases efficiency and speeds up deliverables. By implementing staff leasing, our clients have increased overall company utilization rates to 85+%! This key metric compares the hours that the employee spends on billable client work to the overall hours available. The higher the utilization rate, the higher your EBITA. That represents a huge opportunity for you to focus on the bottom line for your company.

Get CyberMonday Ready With Raso!

Raso Solutions works with companies large and small bringing technology up to speed. If you need help getting your website ready for CyberMonday and initiating an online sales system, we can help! Click here to learn how we can help your business ahead of Cyber Monday now!

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